One Direction store opening

I am not going to link to the official page, or to any fan sites, nor shall I embed any videos, but it is my solemnly sworn duty as Web editor for a kids' magazine to let you know that One Direction—a British musical act I'm told is hotter than Justin Bieber now—is opening a store devoted solely to the band's own merchandise. What sort of merchandise, you ask? I'm guessing lots of photos, posters, posters of photos, and maybe an ill-conceived cologne or body spray. But what it is doesn't really matter, right? It just has to have a little One Directionness to it. Anyhow, the store will open next to the Nieman Marcus in Northbrook Court on Saturday, August 25 and will remain open until Wednesday, September 12. The grand opening is tomorrow morning at 9am. You can take that as early notice, or fair warning, whichever you like.